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Commerce and Material Economy


Connected both pro and con to the family of Italy-Dictator 1883-1945 Fascist Benito Mussolini


Fashion designer famed for geometric patterns and luxury sportswear

WorldWar-2 Torpedo Bomber Pilot * Fascist supporter

Athlete, Agriculturalist, Vintner


Emilio Pucci

a.k.a Emilio Paolo Pucci dei Marchese di Barsento

Earthbody-Entry 20-Nov-1914

Earthbody-Exit 29-Nov-1992 (age 78)


fashion designer, fighter pilot, fascist * 1914-1992 * Emilio Paolo Pucci

birth data from * tentatively rectified by BP Lama Jyotisha

charts, graphs and tables produced by Shri Jyoti Star * adapted by BP Lama

Rising Nakshatra

Masculine Nativities

Dhaniztha * Vasu

BPL commentary:

For Dhaniztha natives, the condition of pioneering, direct, yang-energy, forward-pushing bhratru-karaka Mangala considerably affects the outcome.

Brother-figures, warriors, hunters, athletes, dancers, champions, challengers, inventors, explorers, dis-coverers, engineers, drivers, drillers, diggers, exploders, aggressors, pursuers, and competitions and battles may be especially influential.

Whether masculine or feminine, Dhaniztha-born often respond to a deep inner fear (Shani) which manifests as aggressive survival-driven action (Kuja). The result is powerful and dynamic.

Instructional guidance from the civilizations of Delphinus

Kuja-ruled Vasu-born masculine figures endure acute Shani-Mangala tension. They are intensely competitive. In no uncertain terms, these men play to win. Goal-oriented and often ruthless, their playing fields are typically located in the corporate-institutional hierarchies of Shani, where they strive for dominant positions.

Operating in orderly Shani-controlled environments of Makara and Kumbha, Vasu champions are surrounded by lawful, systematic, and often timid folks who rarely resist Hrsikesha's powerful ascent to the peak of the hierarchy.

Themes of brotherhood, survival, vitality, forceful movement, controlled explosion, exploration, pioneering, discovery, invention, drilling, penetration, invasion, intimidation, sexual pursuit, and conquest may contextualize Vasu's terrestrial experience.

QUOTATION from: Shil-Ponde.(1939). Hindu Astrology Joytisha-Shastra. p 87

"Two entirely different types are born with Dhaniztha rising.

It depends on the part of this asterism, which lies on the Rising Point, as to which type predominates.

  • The key notes of both are optimism and ambition .

They both have thick necks and heavy thighs.

  • But there the similarity stops." (see later Pada descriptions).


Pucci in mid-life

Biographical details matched to the Vimshottari Dasha

Zukra Mahadasha

20-Nov-1914 born Emilio Paolo Pucci dei Marchese di Barsento, Naples * Zukra-Zukra swabhukti

1932 (age 17) Italian Olympic ski team member; travelled to Lake Placid NY but did not compete * Zukra-Budha period * Budha rules 6-disagreements

Surya Mahadasha

1937 M.A. political science Reed College, Portland OR . Thesis on fascism. * Surya-Shani period * Shani lagnesha

Chandra Mahadasha

1939-42 - Bomber pilot in the Italian Air Force * Pucci's military service in support of Italy-Dictator 1883-1945 Fascist Benito Mussolini extends from Chandra-Chandra swabhukti until Chandra-Shani * Chandra patriotism * Chandra-12

1941 (age 26) Ph.D. University di Firenze, political science and law * Chandra-Mangala period * Kuja rules 4-diploma

1943 (age 28) - while attempting to help Mussolini's daughter Edda get her husband released by the Gestapo, Pucci himself captured by Gestapo and tortured * Chandra-Guru period * nichha-Guru rules-12 prison * nichha-Guru-1 misplaced confidence

1944 escaped to Switzerland suffering broken skull and hands; remained in Helvetia until war's end * Chandra-Shani period * Shani rules-12 foreign lands

28-Dec-1944 grieved decease of father * Chandra-Shani period

1947 - Magazine photos show Pucci's innovative new stretch-fabrics women's skiwear on Switzerland's Zermatt in bright mountain sunlight. These photos fascinate first European socialites and soon the American sportswear industry in manufacturing his modern garment designs. * Chandra-Budha period * Budha magazines * Budha rules 9-patronage, fortune

1949 first Pucci shop established in Capri * Chandra-Zukra period * Zukra karmesha

Mangala Mahadasha

Mangala rules 4-11

Rahu Mahadasha

1959 (age 45) married Baronessa Cristina Nannini di Casabianca * Rahu-Rahu swabhukti * Rahu in bhava-2 lineage, capital

1959 child-1 * Rahu-Guru period

1963-72 Florence City Councilor and Member of Italian Parliament for Firenze (Liberal) * begins during Rahu-Shani period * Shani lagnesha * ends Rahu-Surya period = 8 change of identity

1965-1977 lead designer for the famed uniforms of Braniff airways, redesigned uniforms of Italian traffic police * Rahu-Budha period * Budha-9 patronage, favor * until Guru-Guru rules 12 broken contract

Guru Mahadasha

31-July-1976 grieved the decease of mother (Emilio's age 62) * Guru-Guru swabhukti * Guru rules 4th-from-Chandra = end of things for an elderly mother

Shani Mahadasha

29-Nov-1992 decease in Firenze (age 78, myocardial infarction) * Shani-Shani swabhukti * Shani maraka rules-2

Distinctive features of the Nativity


Surya * pitrikaraka * jyotikaraka

  • Surya-Vrizchika * Maricha * particle of light
  • Surya in bhava-10 * digbala * center of hierarchy, brightly governing, intelligence for regulation, focus on social order, eye on high position
  • Surya-yuti-Kuja * confidently progressive, bright warrior, entitled to conquer, radiantly pioneering
  • Surya-yuti-Zukra * confidently attractive, bright bargainer, entitled to pleasures, radiantly diplomatic, self-reflexively attractive

Chandra * matrikaraka * garha-karaka

Chandra-12 in a nakshatra of Zukra (purva-azadha) indicates his remarkable imagination, which poured forth with balanced, patterned designs.

Local folk, land ownership, identity

Guru rules Chandra-12 and Guru rules the defensive, culturally-rooted, routine-loving, patriotic, nationalistic, comfort-seeking, home-loving, foundational, property-owning 4th-from-Chandra = Meena-3 commrce. In His capacity as ruler of 4th-from-Chandra, Brihaspati occupies the financial 2nd- from-Chandra, suggesting that Pucci acquired wealth by retaining his family social rank )as nichha-corrupted as it was). The general dignity of Guru was occasionally interrupted by nichha-Guru-type things such as taxation issues, but Guru's role as ruler of 4th-from-Chandra suggests that the local folk (4th) supported his land development schemes because they felt a familiarity for the social order which granted those medieval land entitlements.

Kuja * bhratru-karaka * virya-karaka

  • Mangala-Vrizchika * Swakshetra * vigorous pursuit of secrets; push toward discovery
  • Mangala in bhava-11 * drive toward connectivity, pursuit of earnings, invasive networking, energized economic conquests
  • Kuja-yuti-Surya * energized confidence, dynamic genius, masculine force joins willful charm
  • Kuja-yuti-Zukra * energized bargaining, dynamic trading, masculine force joins feminine allure

Kuja ashtangata harana * asta

Mangala-11 rules 4-ethnicity, homeland

By the time Pucci inherited his family's estate, it was no longer a productive farm and it had been ravaged by time and war. Shani-6 rules 2 suggested a lineage weakened by disease or addictions. However the ancestor guidance via Chandra-12 was substantial. While wealth was no longer absolutely tied to land ownership by the time of Pucci's generation, the artha angle of dhanapathi-in-6 along with Mangala-11 ruling 4-land ownerhship provided the impetus to make the lands profitable (11) again.

Pucci Prints 1914-1992 Emilio Pucci was a respected vintner who produced valued wines on his family's agricultural properties

Mangala rules Dhaniztha

Pucci was a staunch defender of local artisans and farmers of his birthland, the ancient district of Tuscany.

Budha * bandhava-karaka * zisya-karaka

  • Budha-Thula * articulation of agreeable contracts, arrangements, designs
  • Budha in bhava-10 * narrative of leadership, governance, decision-making, social order

Two-sided Budha rules 6-9 * usually producing an outcome characteristically on the one hand on the other hand for the Makara lagna nativity. Expect both disagreements (6) and fortune of broad worldview and patronage (9)

Budha-10 rules 7-10 from Chandra-Dhanushya, indicating a commercial career

Budha-10 public profile in Thula-design

reputation based in artistic design in a variety of commercial products such as garments, ornaments, and wines

Guru * dhavakaraka * bahuta-karaka


Guru rules 3-12 and Guru rules 1-4 from Dhanushya Chandra

Pucci has atmakaraka nichha-Guru in kalpasthana which would normally suggest that his personality (1) would derive from the influence of distant lands (12) and the influence of mercantile business (3). Pucci was an internationalized businessman whose world-traveling began in high school and continued without cease through his international fashion clientele.

Guru-nichha identity, lands, nationalism, peasantry

Guru rules 12-3, imagination and business.

Pucci was creative and driven (Dhaniztha) and he had many fabulously wealthy clients (Zukra-11 socialite women). Yet, he was never a super wealthy individual (HNWI). Indeed had his company not been bought from his daughter by a 75% investor, it would have likely stopped producing income.

Many of the development projects (Guru) that Pucci championed seemed misguided (nichha Guru) such as his early support for a Fascist Italy. Yet, Guru's ownership of the philosophical Dhanuzya-Chandra is a compensating factor keeping him close to his roots. In fact, most of his fellow citizens had supported the fascist regime. His nichha related misguidance also formed a bond with local folk.

During his Surya-Guru period 1936-1937, age 23, Pucci wrote a master's thesis entitled "Fascism: An Explanation and Justification". After supervising the thesis, his professor quit the college . Returning to Florence in the subsequent Shani-6 bhukti, Pucci watched his countrymen die from the cruel wartime consequences of Guru's misguided materialism. Pucci stopped publically espousing the Fascist ideology.

Zukra * svadhu-karaka * kalatra-karaka


Zukra rules 5-10

  • Zukra-Vrizchika * appreciation of penetrating discovery, aesthetic of occult secrecy
  • Zukra -11 * pleasure of community linkage, enjoys network harmony
  • Zukra-yuti-Surya * gracious brightness, radiant beauty, self-reflexive bargaining, sweetly confident entitlements, enjoys politics, negotiating father-figure, intelligently focused on trades, arrangements, contracts
  • Zukra-yuti-Mangala * gracious action, energized beauty, sweetly proactive innovation

Finance and Feminine Nativities

Karmesha Zukra occupies 11-economics + Zukra rules Chandra in Purva-azadha

Pucci worked with female clients, female fashion models, and female business owners in a woman-dominated industry fashion design. He was a romantic well known for premarital adventure. His daughter took the helm of his business after he retired.

Zukra-11 yogakaraka rules 5 creativity, entitlement, celebrity, dramatic relationships

bhava-5 = 6th-from-Chandra and bhava-5 receives a vigorous drishti from Guru + Zukra + Mangala + Surya. Therefore as emotionally produced polarizing catalysis as fascist politics was for Pucci, he became a regional politician in the middle phase of his life.

Pucci Prints 1914-1992 Emilio Pucci was best known as a fashion designer and businessman due to Zukra karmesha and Mangala-Zukra-Surya-11. Zukra ruling 5 gives him political instincts. For a decade in midlife, Pucci served as a Member of Parliament for Florence and as a Firenze city councilor. He led a significant fundraising effort (Zukra-11) after the devastating floods wiped out art-studios and artisans in Florence.

Shani * duro-karaka * jara-karaka

lagnesha Shani rules Makara Lagna

  • Shani-Mithunaya * old messages, old conversations, imposed instructions, pressured hand-arm, must signal with scarce resources
  • Shani in Bhava-6 * must serve the problematic * advantageous placement for outlasting one's enemies; cautious, conventional crimes, chronic illness-injury syndromes

During patriotic Chandra Mahadasha, Pucci Prints 1914-1992 Emilio Pucci = fought for Italy in WW-2. However he then repudiated the fascisti. He then helped secretly move the daughter of Italy-Dictator 1883-1945 Fascist Benito Mussolini (this daughter was Pucci's intimate friend) out of Italy into safety of Switzerland. Occurred during Chandra-Shani period, where Shani rules 12 foreign lands and Shani rules 6th-from-7th breaking oaths of loyalty yet Shani occupies 7th-from-Chandra revealing a deeper emotional loyalty.

Rahu * rajyalobha-karaka * picchala-karaka (slippery)

  • Rahu-Kumbha * mask of lawfully interlinked systems
  • Rahu in bhava-2 * privilege via glamorous or unusual assets, family lineage, languages, sounds, knowledge, treasury. Seeks a special, important, acquisitive role in conservation and containment of historic values. Opportunistic, ambitious family of origin.

Pucci remained a busy bachelor until the age of 45. During his Rahu-Rahu swabhukti, he married Baronessa Cristina Nannini di Casabianca. Because his lagnesha Shani occupies 7th-from-Chandra, her dignity (Shani) stabilized his later life phases. Due to the respect which accrued to his name after marriage, following the devastating floods in northern Italy, Pucci was able to campaign successfully to achieve global financial support (11) for restoration of damaged local ateliers and artisans (6, workplace).

Rahu-2 also represents the genetic lineage.

Ketu * kavandha-karaka * chidra-karaka

  • Ketu in classroom-8 * well-placed * disregards occult boundaries, absent from coverage (increases transparency), vacuous initiations, irrelevance of non-disclosure
  • Ketu-Singha * incomplete entitlement, empty intelligence, dissolute brilliance

Om_mani.jpgfile update: 15-Feb-2019

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